Build a Bear
Build-A-Bear Workshop (NYSE: BBW) is an American retailer that sells customizable teddy bears and other stuffed animals. Build-A-Bear is the largest of the create-your-own animal chains with the other companies in the business consisting of regional and/or locally-owned operations. more...
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The company motto is "Where Best Friends Are Made."
History
Build-A-Bear Workshop was founded by Maxine Clark in 1997. The first store opened in the Saint Louis Galleria. Ten years on, over 300 stores have been opened in countries worldwide including the United States, Canada, Japan, Korea, Denmark, Sweden, the Netherlands, Australia, France and the United Kingdom.
On March 7, 2006, Build-A-Bear Workshop announced that it had given $1 million (US) to the World Wildlife Fund through the sales of its WWF Collectibear(R) stuffed animal series. For each plush animal sold one dollar goes to WWF to protect and conserve wildlife around the world.
On May 10, 2006, Build-A-Bear announced a line of toys based on its store would be included in McDonald's Happy Meals. It became McDonald's first plush toy collection to feature removable, mix-and-match clothing. Sixteen bears were created. They were released during the four weeks between May 12 and June 8. Each of the 16 bears were released in one of two outfits, distinct to it, making 32 toys in all, before children "mix-and-match".
In 2006, the company acquired "The Bear Factory" in the United Kingdom from Hamleys Toys Store.
Famous Bears
Curly Teddy, Chubby Cubby, Bunny Big Ears and Sassy Kitty.
Stores
Build-A-Bear also owns "Make Your Own Mascot" stores at Citizens Bank Park (Philadelphia), Jacobs Field (Cleveland), Great American Ballpark (Cincinnati), AT&T Park (San Francisco) and Busch Stadium (St. Louis) featuring the home team's respective mascots, as well as one for Boston Red Sox mascot Wally the Green Monster in the Faneuil Hall Marketplace store.
Other Stores
Friends 2B Made is an interactive store similar to Build-A-Bear, allowing customers to make dolls and purchase related accessories;
Build-A-Dino allows customers to create a stuffed dinosaur and purchase related accessories. The first location was located at Chesterfield Mall in Chesterfield, Missouri, which recently closed to relocate to the St. Louis Science Center.;
Trivia
To celebrate the release of the 2006 film Happy Feet, plush toys featuring Mumble, the young penguin of the film, have been created and sold. The toys can be fitted with a sound box that says four lines from the film.;
In honor of the company's ten year anniversary, Build-A-Bear Workshop declared 2007 to be "The Year of Friendship".;
A new set of limited edition bears have arrived. They are "friends fur all seasons" They have released the Spring Bear so far. The Summer Bear is out now.;
For Dr. Seuss's birthday they have The Cat in the Hat.;
For the premire of Shrek the Third, Build-A-Bear is featuring a Shrek bear to get.;
Read more at Wikipedia.org
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